Affiliate Program

We invite publishers, streamers, affiliates and marketing partners to join our affiliate program. We see this as a straightforward, mutually beneficial partnership: you bring engaged Canadian traffic and we provide reliable tracking, commercial flexibility and hands-on support to help grow your revenue streams. Whether you focus on content, social channels or performance marketing, we work with you to convert traffic responsibly and sustainably.

Program purpose

Our affiliate program is designed to connect marketing partners with our online casino and sportsbook offering in Canada. The goal is to create transparent partnerships that reward quality traffic and long-term engagement. We prioritise compliance with local rules and fair player acquisition practices, so partners can promote confidently across suitable channels.

Partnership benefits

Partners get access to a range of commercial advantages tailored for the Canadian market. We provide flexible commercial models, responsive affiliate management, and creatives optimised for desktop and mobile. You can expect clear reporting, reliable payments on an agreed schedule, and promotional assets that reflect current offers and events.

Commission structure

We offer multiple commission options to suit different partner profiles, including revenue-share, CPA and hybrid models. Instead of a one-size-fits-all approach, we discuss terms based on channel type, expected volumes and quality of traffic. Specific rates are agreed during onboarding and reviewed periodically to align incentives for both parties.

Tracking and reporting transparency

Accurate tracking is central to our partnership. We use industry-standard tracking with a real-time dashboard that shows clicks, registrations and activity metrics. Partners have access to detailed reports and clear attribution, so performance is easy to monitor. Any discrepancies can be raised with your affiliate manager for prompt review.

Marketing tools and support

We supply a toolkit of creative assets and technical resources to make promotion straightforward. This includes banner and video creatives, landing-page options, deeplinks, and tracking links. Our affiliate team offers onboarding assistance, regular campaign updates and optimisation tips tailored to Canadian audiences and channels like streaming and social.

Long-term cooperation

We focus on building durable relationships that benefit both parties. Long-term partners can expect periodic commercial reviews, priority for special campaigns and collaborative planning for major sporting seasons. Our approach is to grow together through consistent communication, transparent reporting and commercially fair terms.